Highlighting the Winners: Legal Marketing Success Stories from Stillwater, OK

At The Local Telephone Legal Directory, Inc., we have spent most of the past 20 years helping law firms, lawyers, and legal service providers reach their target audience in the Stillwater community. Our directory has enabled local legal professionals to expand their presence, bring in new business, and establish a solid reputation through targeted directory advertising and featured business listings. This page showcases a handful of in-depth case studies that illustrate how our legal advertising solution works. Read on to learn how ACC Business Listings® has helped attorneys and law firms throughout Stillwater and surrounding areas in Oklahoma make real connections.

Case Study 1: Stillwater Family Law Group – Increasing Exposure with Featured Listings

Stillwater Family Law Group has been serving the Stillwater community for almost a decade as a premier family, child custody, and divorce law firm. Recently adding child custody and adoption to its already expansive range of services, the mid-size law firm set out to attract more local clientele. While well respected and experienced, Stillwater Family Law Group was seeing minimal online inquiries from residents in and around Stillwater, OK.

In 2018, Stillwater Family Law Group invested in a featured attorney listing for the Stillwater office on The Local Telephone Legal Directory. Their profile contained practice information, high-quality team photos, reviews, and direct contact information. Stillwater Family Law Group further enhanced their presence by taking advantage of the directory’s online legal guides by submitting divorce procedure articles and tips for tackling child custody questions.

Online inquiries through the directory quickly increased by 45% within six months. New client consultations increased 30%. Many of these new clients reported that it was the first place they found the firm listed after an internet search. Stillwater Family Law Group further reported that its reputation has also improved, with positive website reviews appearing along with their increasingly visible listing in “Community Legal News Updates” found in the resource section of the site.

“Our partnership with The Local Telephone Legal Directory changed everything about our online profile. The featured listing placed us directly in front of families in need of our services and it’s paid off in a big way.” – Samantha Reeves, Managing Partner

Case Study 2: Rogers & Blake, PLLC – Building a Criminal Defense Practice

Rogers & Blake, PLLC, a specialized criminal defense practice in Stillwater, wanted to target more DUI, misdemeanor, and felony clients. The partners knew that many prospective clients turned to the web to find an attorney near them who could respond quickly but were having problems finding trusted local representation.

The firm claimed a premium online advertising package that included top-of-page directory listings; sponsored placement in city-specific, keyword-based searches; inclusion in a downloadable legal guide they created, entitled What to Do If You’re Arrested in Stillwater; and promotion on the legal events calendar through the offering of free seminars outlining citizens’ rights.

Over one year, Rogers & Blake, PLLC saw a 60% increase in its directory profile web traffic and a 35% increase in case consultations. More than 500 users downloaded the guide. Several seminar attendees engaged the firm as paying clients. The firm established itself as a trusted community resource for criminal matters.

“The Local Telephone Legal Directory got us in front of clients that we probably wouldn’t have had the opportunity to connect with otherwise. The combination of advertising and getting involved in the legal events calendar really helped establish our presence.” – Kyle Rogers, Partner

Case Study 3: Oak Street Legal Services – Establishing A Brand With Community Outreach

Background: Oak Street Legal Services, a new firm specializing in estate planning and probate, struggled to develop brand awareness in a competitive market. As a start-up, the firm required cost-efficient methods to enhance their credibility and target Stillwater’s older clients and their families.

Solution: The firm purchased a starter advertising package consisting of a standard resident directory listing combined with a coupon for discounted will consultations and participation in resident directory legal news updates. Also contributing to the community were articles they wrote on basic estate planning subjects and participation in a “Legal Checkup Day” that they promoted through the directory’s events calendar.

Results: By the end of the first year, Oak Street Legal Services booked more than 120 new client appointments that can be directly attributed to their resident directory listing and coupon offer. Their articles were among the most popular content on the site, and their Legal Checkup Day led to substantial traffic and word-of-mouth referrals. The firm’s rapid growth was supported through its high level of community visibility.

“Being included in The Local Telephone Legal Directory provided us instant credibility. Our listing and community articles provided us with clients knocking down our door.” – Marlon Tate, Firm Founder

Case Study 4: Stillwater Immigration Advocates – Targeted Advertising Draws a Variety of Clients

Background: Stillwater area immigration law and citizenship practice, Stillwater Immigration Advocates, Inc. wanted to reach the area’s growing immigrant population. They needed to overcome language and access-related issues, making sure that their needs were being heard by a visible practice for non-native English speakers and recent arrivals in Stillwater.

Solution: The firm leveraged their multilingual profile, customizing their directory listing with multilingual content and placing targeted Spanish-language advertising through featured placements. They provided downloadable guides on immigration basics via the directory and attended legal fairs and other local events, which were promoted through the directory’s calendar.

Results: The profile customization and featured placement advertising boosted inquiries from Spanish-speaking individuals by 50%. The downloadable guides were viewed more than 300 times. A number of clients noted that they found the firm through the directory’s Spanish language content. The firm has solidified its position as the leading immigration law practice in the greater Stillwater area.

“The Local Telephone Legal Directory’s advertising program served to broker better relations between us and our immigrant community clientele. Our new clients found us because of the directory’s accessible, multilingual features.” – Ana Martinez, Senior Attorney

Case Study 5: North Central Mediation Center – Utilizing Coupons and Legal Events

North Central Mediation Center, which provides conflict resolution services to Stillwater, Minnesota and surrounding areas, sought to increase awareness of their mediation, arbitration, and dispute resolution services among individuals as well as businesses.

The center utilized the directory’s coupon tool to promote discounted first-time mediation packages and also showcased upcoming events through the legal events calendar. The center’s directory profile emphasized credentialed mediator backgrounds and included testimonials from appreciative clients.

Coupon redemption steadily increased, with over 70 new clients taking advantage of the offer in the first half a year. Attendance doubled for events compared to the previous year, while the center’s online reputation improved from more positive customer reviews. Local businesses started referring clients directly to the center from the directory.

“The directory’s event and coupon tools provided us with a direct line into the types of clients who were interested in what we have to offer at affordable prices. Customers responded positively and we saw an uptick in new business.” – Linda Carver, Lead Mediator

How Our Directory Yields Tangible Results

The following case studies reflect the unique advantage that The Local Telephone Legal Directory, Inc. provides to legal professionals in their pursuit of real growth through strategic advertising, featured listings, and community involvement – whether you’re an established law firm or just starting out, our platform gives you the tools and visibility to connect with the Stillwater area, and beyond. Through seamless search convenience, downloadable legal guides, and robust advertising options, services get seen by the right people at the right time.

Get Started: Advertise Your Practice & Be One of Our Success Stories

We’d like to help you increase the visibility of your law firm and grow your client base in Stillwater, Oklahoma. Search our directory for free, browse our legal advertising packages, and find out how featured placements can bring measurable results to your legal practice. To find out more about our low cost legal advertising packages, featured attorney listings – or ask about a custom package tailored just for you – contact Dean Meador at (580) 763-1976 or Tim Dancey at (580) 763-3437. We’re located at 118 North Oak Street, Ponca City, Oklahoma, 74601. Let The Local Telephone Legal Directory, Inc. help you write your own success story in the Stillwater legal community.